Firefly Reflectors, renowned for creating fun and unique reflectors for children and adults, was founded in 2008 by Carin and Katarina, two Swedes living in New York City. "With backgrounds in product development and illustration we wanted to create safety reflectors that were unique in shape and design. A safety reflector does not have to be boring and unattractive. On the contrary, we think a reflector should be a fun and stylish detail that compliments your favorite bag or outfit. " “Be seen, be safe and always be stylish! ”